Virgin Active Milano
Architect: Virgin Active Milano
City: Milan, Italy
After successfully launching Virgin Active in the UK in 1999, Richard Branson turned his attention to continental Europe, opening the first club in Italy in 2004. In almost two decades Virgin Active Italy has grown to 38 clubs throughout the country, including Revolution Studio in downtown Milan, which provides live training experiences that you can access from the comfort of your home. The purpose is to inspire people to live an active life by breaking down barriers and building healthy habits that lead us to long-term, life-changing results.